Are you building strong relationships online with your target audience through engaging social media content?
Having an effective social media presence is a great way of attracting new clients or deepening a relationship with your existing community.
Simply broadcasting sales messages can be off-putting. The clue is in the word ‘social’– it should be a place to create conversations and encourage your customers to communicate with your business through the provision of well-planned and useful content.
A proper social media marketing strategy needs a solid foundation - a well thought-out strategy, aligned to your brand, that is closely connected to real objectives that you carry out consistently over a long time period.
I help my clients with all areas of their social media activity. I can:
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Identify relevant social channels and the kind of content that would work best for your business
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Research news stories, articles and industry news that would be useful for your audience on a regular basis
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Provide other content aligned with your brand values and written in your companies’ tone of voice
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Schedule content to go out in a consistent manner and monitor social channels to be able to participate in those all-important conversations
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Regularly review and iterate strategy depending on performance