Are you building strong relationships online with your target audience through engaging social media content?
Having an effective social media presence is a great way of attracting new clients or deepening a relationship with your existing community.
Simply broadcasting sales messages can be off-putting. The clue is in the word ‘social’– it should be a place to create conversations and encourage your customers to communicate with your business through the provision of well-planned and useful content.
A proper social media marketing strategy needs a solid foundation - a well thought-out strategy, aligned to your brand, that is closely connected to real objectives that you carry out consistently over a long time period.
I help my clients with all areas of their social media activity. I can:
Identify relevant social channels and the kind of content that would work best for your business
Research news stories, articles and industry news that would be useful for your audience on a regular basis
Provide other content aligned with your brand values and written in your companies’ tone of voice
Schedule content to go out in a consistent manner and monitor social channels to be able to participate in those all-important conversations
Regularly review and iterate strategy depending on performance